Hello Generalist

Reflections on the future of work

We interview our accomplished community members, share our expert playbooks for growing your startup, and drop updates from the HG team.

Playbook Example
Playbook

Playbook Example

Published: April 27, 2025

This is an excerpt for a test playbook to show what it could look like rendered on screen.

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FEATURED POSTS

Playbook Example
Playbook April 27, 2025

Playbook Example

This is an excerpt for a test playbook to show what it could look like rendered on screen.

Hello Generalist X Mercury Operator Workshop Series: A 3-Part Series on How to Grow a Fractional Business for Operators
Notes on the Future of Work September 12, 2024

Hello Generalist X Mercury Operator Workshop Series: A 3-Part Series on How to Grow a Fractional Business for Operators

Hello Generalist has teamed up with Mercury to create a 3-part series designed to give you everything you need to build and grow a thriving fractional business. Whether you’re just getting started or looking to refine your approach, these workshops are packed with actionable insights and expert advice.

How Dispatch Founder Kevin gains back hours of crucial focus time each week, thanks to the support of his fractional hire from Hello Generalist
Case Study August 16, 2024

How Dispatch Founder Kevin gains back hours of crucial focus time each week, thanks to the support of his fractional hire from Hello Generalist

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ALL POSTS

Playbook Example
Playbook April 27, 2025

Playbook Example

This is an excerpt for a test playbook to show what it could look like rendered on screen.

Hello Generalist X Mercury Operator Workshop Series: A 3-Part Series on How to Grow a Fractional Business for Operators
Notes on the Future of Work September 12, 2024

Hello Generalist X Mercury Operator Workshop Series: A 3-Part Series on How to Grow a Fractional Business for Operators

Hello Generalist has teamed up with Mercury to create a 3-part series designed to give you everything you need to build and grow a thriving fractional business. Whether you’re just getting started or looking to refine your approach, these workshops are packed with actionable insights and expert advice.

How Dispatch Founder Kevin gains back hours of crucial focus time each week, thanks to the support of his fractional hire from Hello Generalist
Case Study August 16, 2024

How Dispatch Founder Kevin gains back hours of crucial focus time each week, thanks to the support of his fractional hire from Hello Generalist

How Dongar was able to increase sales by 27%, orders by 37% and conversion rate by 19% with the help of 3 fractional hires from Hello Generalist
Case Study August 5, 2024

How Dongar was able to increase sales by 27%, orders by 37% and conversion rate by 19% with the help of 3 fractional hires from Hello Generalist

Whitney, GTM and Ops for 6 YC Startups
On Work Podcast March 7, 2024

Whitney, GTM and Ops for 6 YC Startups

On early GTM playbooks, a novel idea for investor relations, building your IRM, and how early startup hires can ramp up fast

Shruti, MoveLoot Cofounder & COO (YC W14), Nike & SVB EIR, Pre-Seed Investor at Symphonic
On Work Podcast February 15, 2024

Shruti, MoveLoot Cofounder & COO (YC W14), Nike & SVB EIR, Pre-Seed Investor at Symphonic

Sarah, Co-founder of Backdrop (DTC, acquired)
On Work Podcast February 1, 2024

Sarah, Co-founder of Backdrop (DTC, acquired)

Letting go of what you can't control, recovering from burnout, and learning to celebrate the wins. Plus, stories of banging down FedEx's door, sending 4am emails, and putting the phone down.

Ben, 5x CPG Founder (raised millions, several acquired)
On Work Podcast January 18, 2024

Ben, 5x CPG Founder (raised millions, several acquired)

On legacy and trend converging, standing out in a busy market with brand, and crawling your way into giant partnerships. Plus, grey hairs, Ikea meatballs, and lots of extra wine.